Responsive design has long been introduced in web design and development. It is critical to any popular website. It is not a trend that arose but is actually a response to a problem.  What is the problem? The increased number of mobile users. Responsive web design is a site that is able to adapt to whatever screen it is being viewed at. This is equally important at a time where there is outpouring use of mobile devices.

The term “responsive design” was created by Ethan Marcotte. The worldwide web has transformed into something new drastically. We no longer access the web from a single point. A person doesn’t have the choice of desktop or mobile, they have both. This is why web design and development is concentrating on UX design that is responsive. This trend is something that will continue on that is why most digital agencies are focusing on responsive design.

Responsive design is creating a portal that works on all devices. Web design and development teams need to focus on this trend to get ahead. In fact, a digital agency in Melbourne believes that “CSS to any number of different viewport sizes and make sure that everyone has the best possible experience.” They aim to a creative responsive design in a way that works.

When is Responsive Design Wrong?

Responsive design is straightforward. As discussed by a popular digital agency in Melbourne, responsive design is using media queries to serve up custom CSS to different viewport sizes. It becomes wrong depending on the media queries used. Another way to look at it is what “breakpoints” should one target for CSS?

Currently, web design and development teams are focused on the most popular mobile devices. Android and Apple devices are on top of the list. These are the archetypes used and so far, it has been working. Many websites are following the same pattern however what happens when the mobile platform changes? This is possible because mobile sites were designed entirely different a few years ago.

Web design and development teams are looking for ways to create a platform that will stand the test of trends and time. The answer, as advised by a digital agency in Melbourne, is to focus on the needs of a specific design instead of one hypothetical device. The dream is to create layouts that worked for everyone everywhere.

Content-focused Responsive Design

Responsive design works if it is consistent. This means that things get messy when the design is at a size that you did not expect. This can create holes in responsive design that can make it move from great to bust. Each web page layout has a point where the browser size lessens its integrity. It is the responsibility of web designers and web developers to find a size that works for all devices.

Do keep specific devices in mind as a guide but do not keep focused on this. This is where responsive design fails. Responsive design works best if it is fit for numerous devices.

So how does a web design & development works?

It’s not as complicated as you assume it to be. Your web design team can start with the mobile design or start with the desktop site. What most digital agencies would know is that it is easier to start with a larger site.

As an example, begin with the largest you can think of, a 1020px wide site. Check it out on the screen it was intended for and keep moving smaller. Drag the window and make it smaller until the design gets ugly. That is the first breakpoint. You fix each breakpoint for each window until you are satisfied with each design.

With these tips, you can definitely win the responsive design game!

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By | December 2nd, 2017|

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